DiscoverThe Fundraising Masterminds Podcast72. How to Follow Up With Your Donors at Year-End [Year-End Fundraising 7 of 8]
72. How to Follow Up With Your Donors at Year-End [Year-End Fundraising 7 of 8]

72. How to Follow Up With Your Donors at Year-End [Year-End Fundraising 7 of 8]

Update: 2024-12-18
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Click here to download our timeline overview PDF, 7 Steps to Mastering Your Year-End Fundraising Campaign:


https://www.fundraisingmasterminds.net/year-end-campaign-outline




In this episode of the Fundraising Masterminds Podcast, we're talking about how to follow up with your donors at year-end. Tune in to boost your year-end response rate by 50% with this one simple strategy!




Join us as we explore exactly how to follow up with your donors at year-end. From identifying the 20% that bring in 80% of your dollars to preparing for personalized phone calls and visits with major donors, we're covering everything you need to know to turn a 2% response rate into a 50% success rate.




Learn how to make use of segmentation, timing, and targeted marketing to transform your year-end fundraising campaign. Explore why your major donors should meet with your executive director, not your development director. Find out how to determine who can live with a phone call and who needs a personalized visit. And discover exactly how you should prepare for a major donor meeting that could change the trajectory of your nonprofit's life!




So whether you're carrying out your year-end campaign with gusto or just tuning in during commute, this episode will give you the confidence, clarity, and direction you need to follow up with your donors at any time of the year.




Remember, it will always be easier to be passive, but if you follow the advice in this episode, it will be a game-changer for your organization.




Subscribe to our channel for more helpful nonprofit development strategies!




















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NEED HELP WITH YOUR NONPROFIT?


Most nonprofits are under-funded. Even if you think your nonprofit is doing well, we've found you could be doing much better. However, most nonprofits don't have a clear development strategy that keeps them grounded. As a result, they "get creative" and "try new things" based on what is popular or trending, or they get comfortable with where they are at and don't realize the dangers they will be facing in just a few short years.




The Perfect Vision Dinner Course is a 20-week "live video" course that addresses this problem head on. The course was developed by Jim Dempsey after 38+ years as a Senior Development Director at Cru. After Jim had personally done over 2,500 vision dinners in his lifetime and raised over $1 billion worldwide, Jim and Jason have partnered together to bring you Fundraising Masterminds. Our first course, The Perfect Vision Dinner is a time-tested proven formula that will introduce our development system and grow your nonprofit to its maximum potential.




The course includes 20-hours of personalized development coaching from Jim Dempsey and Jason Galicinski and also includes a real-time community group where you have access to everyone attending the course and also our Masterminds throughout the course.




The goal for this course is to fully equip you with a Biblical basis for Development so that you can Win, Keep and Lift new partners to higher levels of involvement with your nonprofit.


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Episode Keywords:


development director, critical few, development process, donor mastery, major donor mastery, follow up with your donors, how to follow up with your donors, how to follow up with your donors at year-end, follow up with your donors at year-end, year-end fundraising, year-end fundraising letter, year-end fundraising response rate, major donors, year-end fundraising campaign, nonprofit marketing, targeted nonprofit marketing, nonprofit executive director, development director, nonprofit development director, major donor meetings, year-end campaigns, jim dempsey, fundraising.



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72. How to Follow Up With Your Donors at Year-End [Year-End Fundraising 7 of 8]

72. How to Follow Up With Your Donors at Year-End [Year-End Fundraising 7 of 8]

Fundraising Masterminds